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44 Years of Marketing Wisdom in 30 Minutes
James Carbary (founder of Sweet Fish Media) sits down with Lexi Croisdale, Tyler Lessard, and Kellie Davis to have a conversation about all their lessons learned as marketing leade...
Marketing Fails: McDonald’s Olympic Blunder & Sony's PSP Misstep
What do you get when a fast-food giant runs out of food during the Olympics and a tech titan tries to outsmart Nintendo with a grassroots campaign? Two colossal marketing failures ...
Can Starbucks & Coke match Red Bull’s media success?
James Carbary (founder of Sweet Fish Media) sits down with Lexi Croisdale, Tyler Lessard, and Kellie Davis to discuss Starbucks & Coke dipping their toes in the water of owned ...
The 4 Best Top of Funnel Marketing Tactics
The top of the marketing funnel doesn’t need to be mysterious or overly complicated! For many companies though, they think they’re doing top-of-funnel marketing, and while they’re ...
The LinkedIn Strategy You Should Steal in 2024
How can you turn your team’s LinkedIn profiles into powerful distribution channels that drive real results?In this episode, we’re exploring the best ways to leverage personal Linke...
Part 2: What I Wish I Knew About Overcoming Self-Doubt
Things get personal in this episode. Benji is sharing his journey with depression and self-doubt, and lessons learned that have shaped his creativity and identity.Join us as we dis...
Part 1: Beating self-doubt and transforming your life
Things get personal in this episode. James is sharing his journey with overwhelm and self-doubt, and lessons learned that have shaped his business and life.Join us as we discuss:Th...
4 thoughts on the future of Content Marketing
The role of the 'Creator' is shifting content teams dramatically —find out how this shift and other trends will shape the future of content marketing.In this episode, James and Ben...
Does Salesforce need a rebrand?
James Carbary (founder of Sweet Fish Media) sits down with John Morris(Vice President of Brand & Demand Marketing at TTSG), Sara Pion(Head of Web Experience at Dandy), and Nath...
Guests are a BAD show growth strategy
Too many people hear podcasts and think of interviews. Today, James and Benji explain why having guests on your show may be hurting your growth and the ROI you’re hoping to see fro...
IBM's Odd Marketing Problem - Nobody Understands Them
James Carbary (founder of Sweet Fish Media) sits down with John Morris(Vice President of Brand & Demand Marketing at TTSG), Sara Pion(Head of Web Experience at Dandy), and Nath...
What expert marketers wish they knew in year one
James Carbary (founder of Sweet Fish Media) sits down with John Morris(Vice President of Brand & Demand Marketing at TTSG), Sara Pion(Head of Web Experience at Dandy), and Nath...
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